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Marketing & Advertising

Success as a communicator is measured in outcomes: More customers, higher engagement and an efficient rate of spending.

I'm part of an institution that has experienced record-breaking enrollment in 2021, thanks in part to excellent marketing and outreach.

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Campaigns

Brand and Programs

Marketing plays a critical role in the launch of new initiatives. Check out these four case studies:

Awareness Campaign

Program Relaunch

New Program: Nursing

New Program: Compass Year

PR and Writing

Good PR conveys the facts. Meaningful PR provides insight.

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Media Relations

It's a fact: Great pitches result in great placements.

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Video Production

Scripting and Storyboarding

Videos that tell stories and inspire action require both creativity and a purpose-driven mindset.

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